KEN’S CAT LOG

Daily Google Play Report 2026-10-21

Control Theme: Custom Panel(android-personalization/free)debuted on the same day in all six target countries: GB #3, DE #6, HR #11, JP #11, US #14, and KR #23. android-personalization had 51 new arrivals and the lowest top-10 held rate of any category at 76%, making it today’s most volatile category.

New arrivals

Today’s standout is Control Theme: Custom Panel. It entered android-personalization/free for the first time on the same day in all six countries: GB #3, DE #6, HR #11, JP #11, US #14, and KR #23. Next, Tank Busters: Cannon Battle (android-game/free) appeared in five countries—GB #12, US #16, DE #19, HR #27, and JP #42—while HD Video Downloader & Player (android-libraries-and-demo/free) entered four countries: HR #4, US #5, DE #7, and GB #9. In individual charts, 씰M2 debuted at #1 in KR’s android-game/free, and NOAA Weather Unofficial (Pro) was #1 in US android-weather/paid. GB’s paid watch faces (MD326 #2 and TAG HEUER CARRERA 3 #3) also stood out.

Risers over the period

The baseline date is 2026-09-21, exactly 30 days ago. However, this is the oldest collection date in the archive, so a full month of history is not yet available. The biggest gain was Great Run: Running Events in GB (health-and-fitness/free #5, +39). アークナイツ rose to #1 in JP grossing (+38). CloverPit grew simultaneously in game/paid across three countries: KR #4 (+34), GB #6 (+32), and US #8 (+28). Simply Draw: Learn to Draw also rose in two countries: GB #2 (+30) and US #7 (+31).

Top / middle / bottom

The top tier (ranks 1–10) was nearly fixed, with held at 93%, new at 1%, and |Δ| at 0.9. The middle tier (11–30) had held at 88%, new at 2%, and |Δ| at 2.2. The bottom tier (31–45) had held at 74%, new at 16%, and |Δ| at 3, showing that churn is concentrated near the bottom. It is not possible to determine whether a small number of developers dominate the top ranks because developer data is missing.

By market

HR had the most new arrivals at 167. KR had the lowest top-10 held rate at 91%, while DE was the most stable at 94%. The top-10 apps shared across all six countries were familiar staples such as ChatGPT, WhatsApp, Duolingo, Tinder, Spotify, and Canva. Local movements included the MUJI app in JP at #4 (+32) and PDF Reader in KR at #5 (+40). NVIDIA GTC rose in events in DE (+25) and GB (+21).

By category

The highest churn was in android-personalization (51 new arrivals, 76% held) and android-watch-face (83% held). android-game had the largest number of new arrivals, at 58. In contrast, android-communication and android-parenting were largely unchanged, each with 98% held.

Key findings

1. Control Theme: Custom Panel debuts in personalization/free across six countries on the same day

GB #3, DE #6, HR #11, JP #11, US #14, KR #23. Its same-day appearance across every target market is the strongest sign of a trend in today’s data.

Confidence: High

2. Tank Busters: Cannon Battle appears simultaneously in game/free across five countries

GB #12, US #16, DE #19, HR #27, JP #42. This is a case of a new game entering Western markets and Japan all at once.

Confidence: High

3. HD Video Downloader & Player debuts high in libraries-and-demo across four countries

HR #4, US #5, DE #7, GB #9. It entered the top 10 in all four countries from its first appearance.

Confidence: High

4. 씰M2 debuts at #1 in game/free in KR

This is the highest-ranked new arrival in an individual chart. It may be a hit limited to KR.

Confidence: Medium

5. CloverPit posts monthly gains in game/paid across three countries

From the 2026-09-21 baseline, it rose to KR #4 (+34), GB #6 (+32), and US #8 (+28). A paid game is gaining momentum across multiple markets simultaneously.

Confidence: High

6. アークナイツ reaches #1 in JP grossing (+38)

It rose 38 positions from the baseline to take the top spot in JP game/grossing.

Confidence: High

7. Simply Draw: Learn to Draw rises in education in GB and US

GB #2 (+30), US #7 (+31). It is moving in the same direction in two English-speaking markets.

Confidence: Medium

8. Churn is concentrated at the bottom, while the top is nearly fixed

The top tier had held at 93%, new at 1%, and |Δ| at 0.9; the bottom tier had held at 74%, new at 16%, and |Δ| at 3. Most new apps are entering between ranks 31 and 45.

Confidence: High

9. personalization and watch-face are the most unstable categories

android-personalization had 51 new arrivals and a top-10 held rate of 76%, while android-watch-face had an 83% held rate. GB’s paid watch faces MD326 (#2) and TAG HEUER CARRERA 3 (#3) were also new arrivals.

Confidence: High

10. HR has the most new arrivals, while KR has the greatest top-10 turnover

HR had the most new arrivals at 167. KR had the lowest top-10 held rate at 91%, while DE was the most stable at 94%.

Confidence: Medium

11. Familiar apps dominate the shared top 10 across six countries

ChatGPT (#1 in five countries and #2 in the US), Duolingo, WhatsApp, Suno, and others appear in the top 10 across all markets.

Confidence: High

12. NVIDIA GTC rises in events in DE and GB

Compared with the previous period, it reached DE #13 (+25) and GB #19 (+21). This appears to reflect demand linked to the event.

Confidence: Medium

Recommended actions

  • Prioritize coverage of Control Theme: Custom Panel. Its simultaneous debut in six countries can support a trend article on personalization, specifically control-panel customization.
  • Track whether Tank Busters: Cannon Battle and HD Video Downloader & Player remain on the charts in multiple countries after tomorrow; cover them once their presence is established.
  • Cover CloverPit’s simultaneous growth in paid games across KR, GB, and US, along with アークナイツ reaching #1 in JP grossing, as part of a gaming article.
  • Do not use new arrivals from degraded sources (such as DE/HR TOP_GROSSING) as article leads until they can be confirmed in the next collection.
  • Ask the collection team to fill in missing developer data. This will make it possible to analyze concentration at the top and among watch-face developers.

Data quality notes

The target date covers 372 charts and 13,628 rows. Of 392 collection targets, 20 charts could not be retrieved (the 392 excludes 238 sources that are scheduled in configuration but not published by the source). Of the 372 charts, 341 could be compared with the previous run on 2026-10-19; rows from the remaining charts were not counted as new arrivals. Five recent runs completed only partially, with 27 retrieval failures. Degraded sources cover much of DE and HR TOP_GROSSING, as well as broad areas such as game and wear in GB, JP, and KR. Therefore, new arrivals from charts with degraded sources—such as BlueSecur in DE/android-house-and-home/TOP_GROSSING and MINIMAA in DE/android-personalization/TOP_GROSSING—may be apparent changes caused by collection issues. The developer field is missing for 67,402 records, as is the ratingCount field for 67,402 records; the rating field is missing for 1,732 records. As a result, it is not possible to assess whether a small number of developers dominate the top ranks. The monthly baseline date, 2026-09-21, is the archive’s oldest collection date, so a full month of history is not yet available.