KEN’S CAT LOG

Daily Google Play Report 2026-09-27

Video players and file/PDF utilities debuted across DE, GB, HR, and JP on the same day (40 new entries in android-video-players and 38 in android-tools). Meanwhile, the top 10 remained fixed at 91% held with an average movement of 1.1; today’s movement was confined to the lower end, ranks 31–45 (67% held, 20% new).

1. New entries

Same-day appearances across multiple countries dominated. Themely - Icons & Widgets debuted at DE #33 / US #38 / HR #40 (personalization); MP3 Converter - Video to MP3 at HR #39 / DE #41 / GB #43; and MacroDroid at DE #42 / GB #43 / HR #43 (android-wear). Four video playback apps entered multiple countries simultaneously: Televizo at HR #13 and DE #37, Video Player All Formats HD at HR #24 and JP #39, Video Lite at GB #33 and DE #34, and Video Player - Media Player at DE #35 and GB #43—supporting the 40 new entries in android-video-players. In single markets, HR’s android-sports chart was dominated at the top by HNS SEMAFOR #1, HNS Ulaznice #2, and Sporti by SuperSport #4.

2. Sharp monthly gains

The baseline date is 2026-08-28 (30 days earlier, but it is the oldest archived collection date, so a full month of data is not yet available). The largest gain was Photo Editor Video Maker Music at #2 (+43) in US video-players, followed by Vidix-AI at #2 (+40) in GB art-and-design, 마음을 담아 at #2 (+39) in KR photography, and PDF Reader – Reader & Editor at #4 (+38) in US tools. Fifteen apps that were absent on the baseline date entered the top 20 this time, including Koala Sampler (GB paid) and DAVE THE DIVER (KR paid) at #1.

3. By tier

top (1–10) accounted for 3,311 slots and was effectively fixed: 91% held, 0% new, and average movement of 1.1. mid (11–30) was 85% held, 1% new, and |Δ| 3. bottom (31–45) was 67% held, 20% new, and |Δ| 3.8, with turnover concentrated almost entirely at the lower end. Developers occupying the top tier could not be calculated because developer data is missing.

4. By country

Top-10 retention ranged from 93% in DE to 89% in the US. HR had the most new entries at 171, followed by the US with 144 and GB with 126. Apps in the top 10 across all six countries include X (news-and-magazines, #1 in all six), WhatsApp, Canva, Duolingo, Spotify, and ChatGPT. Local patterns included the wave of sports apps in HR and lifestyle movement in JP (such as Karaoke BanBan at #23, +21).

5. By category

Fast-moving categories were sports (82% held, 46 new), watch-face at 79%, photography at 86%, tools at 87% (38 new), and video-players (40 new). By contrast, medical at 97%, and art-and-design, books-and-reference, music-and-audio, and events at 96%, barely moved.

Key findings

1. Four video-player utilities debut across multiple countries on the same day — video-players records 40 new entries

Televizo - IPTV player entered at HR #13 and DE #37; Video Player All Formats HD at HR #24 and JP #39; Video Lite at GB #33 and DE #34; and Video Player - Media Player at DE #35 and GB #43. All four entered multiple markets on the same day. android-video-players recorded 40 new entries (93% top-10 held), with lower-tier turnover concentrated in this category. This signals simultaneous demand for general-purpose players in Europe and makes the opportunity highly timely.

Confidence: High

2. Themely debuts simultaneously in three countries at DE #33 / US #38 / HR #40; personalization records 31 new entries

Themely - Icons & Widgets entered android-personalization/free in three markets on the same day: DE #33, US #38, and HR #40. personalization had 31 new entries and 88% top-10 held, with considerable lower-tier turnover among icon and widget apps. Other same-day, multi-country entries in the category include Pillow Chase Home App (US #36 / GB #45), Wallpaper 3D Live (US #37 / DE #45), and Battery Charging Animation App (DE #36 / JP #39), indicating continued simultaneous inflow of themes and wallpaper apps.

Confidence: High

3. MacroDroid and MP3 Converter debut in three countries simultaneously — a cross-market utilities signal

MacroDroid - Device Automation entered android-android-wear/free at DE #42 / GB #43 / HR #43, while MP3 Converter - Video to MP3 entered android-music-and-audio/free at HR #39 / DE #41 / GB #43 on the same day. Both appeared in the identical combination of DE, GB, and HR, suggesting a simultaneous increase in visibility at the lower end of European charts. This is a signal worth prioritizing over an appearance in a single chart.

Confidence: High

4. HR’s android-sports chart undergoes a wholesale top-tier reshuffle — HNS SEMAFOR #1, HNS Ulaznice #2, Sporti by SuperSport #4

In HR android-sports/free, HNS SEMAFOR #1, HNS Ulaznice #2, Sporti by SuperSport #4, Fishing Points #5, Sportify #7, and Admiral HR #10 all debuted. android-sports had 46 new entries across the category and 82% top-10 held—the fastest turnover among all 35 categories—and most of it came from HR. HNS Ulaznice also reached #2 (+33) versus the baseline date. This appears to be a local phenomenon likely tied to Croatian national-team scheduling; today’s data shows no expansion into other markets.

Confidence: High

5. The largest rise versus the 2026-08-28 baseline is US’s Photo Editor Video Maker Music at #2 (+43)

The largest gain from the 2026-08-28 baseline (30 days earlier, though a complete month of history is unavailable) was Photo Editor Video Maker Music at #2 (+43) in US android-video-players/free. It was followed by Vidix-AI Photo Video Generator at GB art-and-design #2 (+40) and 마음을 담아 at KR photography #2 (+39). All are photo/video-generation apps, indicating that AI creative tools are concurrently settling into leading positions across three markets.

Confidence: High

6. PDF reader apps rise across all markets — US #4 (+38), JP #5 (+37), and +17 in KR

PDF Reader – Reader & Editor reached #4 (+38) in US android-tools/free, PDF Kit - Easy Viewer reached #5 (+37) in JP android-business/free, and PDF Editor & PDF Reader reached #24 (+17) in KR android-tools/free. In addition, PDF Reader, PDF Viewer ranked in the top 10 in all six markets: KR #1 / GB #2 / HR #2 / DE #3 / JP #5 / US #7. PDF Reader - All View PDF also entered KR at #32, showing that competition in the document-viewer segment is advancing simultaneously in every market.

Confidence: High

7. The top 10 is fixed at 91% held and average movement of 1.1; activity is concentrated in bottom (20% new)

top (1–10, 3,311 slots) was 91% held, 0% new, with average movement of 1.1. mid (11–30, 6,048 slots) was 85% held, 1% new, and |Δ| 3. Only bottom (31–45, 4,141 slots) saw meaningful turnover: 67% held, 20% new, and |Δ| 3.8. In other words, nearly all of today’s “new entries” are replacements in positions below #31 and are not affecting leading ranks. Even new entries should be observed for several days before they move into mid (11–30). Developer concentration in the top tier cannot be determined because developer data is missing.

Confidence: High

8. Fifteen established apps rank in the top 10 across all six countries; X is #1 in news-and-magazines in every market

X ranked #1 in android-news-and-magazines/free in DE, GB, HR, JP, KR, and the US. WhatsApp ranked #1 in android-android-wear in DE, GB, HR, and the US (JP #5, KR #7); Canva was #1 in art-and-design in five countries (US #5); Duolingo was #1 in education in five countries (HR #2); and Spotify was #1 in music-and-audio in five countries (DE #3). This dominance by global mainstays explains the 91% top-10 held rate.

Confidence: High

9. The US is the most fluid market (89% top-10 held), while HR has the most new entries (171)

Top-10 retention was DE 93%, GB 92%, JP 92%, KR 92%, HR 91%, and US 89%, making the US the only market below 90%. HR had the most new entries at 171, followed by the US with 144. However, only 65 of the US’s 78 charts were comparable (13 lacked a previous comparison), so some of the apparent fluidity may reflect missing comparisons.

Confidence: Medium

10. Reward-based (Play to Earn) apps rise simultaneously in entertainment

MISTPLAY: Play to earn rewards debuted at GB #28 and DE #45; PlayWell: Play to Earn Money reached GB #26 (+18) and US #27 (+15); MoneyTime - Play & Earn Money reached DE #22 (+16); and Survey Pop: Make money fast! reached US lifestyle #30 (+15). android-entertainment had 29 new entries and 95% top-10 held: the top remained unchanged while reward-based apps were pushed up together at the lower end.

Confidence: Medium

11. watch-face is the least stable category at 79% held; Concentric reaches US #9 (+33)

android-watch-face had the lowest top-10 held rate of any category at 79%, with 21 new entries. Versus the baseline date, Concentric - Pixel Watch Face reached #9 (+33) in US android-watch-face/free, while Hybrid Hardless Watch face debuted at KR #34. Meanwhile, Facer Watch Faces maintained a top-10 position across all six countries—#1 in DE, GB, JP, and the US; #2 in HR and KR—creating a structure where the leader does not move while positions around #10 and below churn heavily.

Confidence: High

12. JP game grossing is led by Genshin Impact 6th Anniversary at #1 (+30)

Genshin Impact 6th Anniversary ranked #1 in JP android-game/grossing, up +30 versus the 2026-08-28 baseline. This is a typical case of an anniversary event taking the top spot in a revenue chart. However, JP/android-game/TOP_GROSSING is included among degraded sources, so other rankings in this chart may be incomplete and should be interpreted with that caveat.

Confidence: Medium

13. medical, art-and-design, and music-and-audio did not move (96–97% held)

android-medical had 97% top-10 held (12 charts, 23 new entries), while android-art-and-design, android-books-and-reference, android-music-and-audio, and android-events were each at 96%. These are not missed signals—the data shows that these areas did not move today, leaving little basis for launching new content there. All new medical entries were below #31 (닥터나우 HR #31, VA Video Connect US #33, Period Tracker and Calendar US #34).

Confidence: High

Recommended actions

  • Make the general-purpose video-player segment today’s priority theme. Televizo (HR #13), Video Player All Formats HD (HR #24), Video Lite (GB #33), and Video Player - Media Player (DE #35) all entered multiple countries on the same day, while android-video-players recorded 40 new entries. Starting with HR and DE, prepare comparison material to identify which differentiators are working: IPTV support, all-format playback, or lightweight design.
  • Build an icon/widget review concept around Themely (DE #33 / US #38 / HR #40). personalization had 88% top-10 held and 31 new entries, while Pillow Chase, Wallpaper 3D Live, and Battery Charging Animation also entered multiple countries simultaneously, producing concentrated lower-tier turnover.
  • HR’s android-sports chart has strong local drivers, with HNS SEMAFOR #1 and other simultaneous upper-tier entries. Since it has not spread to other markets, treat it as a short-term HR-only topic rather than a cross-market feature, and check from tomorrow onward whether the 82% top-10 held rate rebounds.
  • Add the PDF/document-viewer segment to the ongoing watchlist. It rose simultaneously in three markets—US #4 (+38), JP #5 (+37), and KR #24 (+17)—while PDF Reader, PDF Viewer is in the top 10 across all six countries. This is one of the few topics that can be treated as a long-term trend.
  • Twenty percent of new entries are replacements in bottom (ranks 31–45), while the top is 91% held with average movement of 1.1. Do not present today’s new entries as immediate “hits”; operationally, publish full coverage only for apps that rise into mid (11–30) for two to three consecutive days.
  • Avoid articles based on TOP_GROSSING / TOP_PAID today. Nearly every TOP_GROSSING category in DE is degraded, with many also affected in the US, GB, KR, JP, and HR. Genshin Impact’s JP grossing #1 (+30) is in the same condition, so any coverage must include a note about collection conditions.
  • Ask the collection team to investigate the breakdown of 32 non-comparable charts (especially the US, where only 65 of 78 were comparable) and 29 uncollected charts, to determine whether the US’s 89% top-10 held rate is genuine or influenced by missing comparisons.
  • Make resolution of the 80,242 missing developer fields the next pipeline improvement. It is currently impossible to determine publisher concentration—whether the same publisher occupies multiple top slots—leaving an important analytical dimension unavailable.

Data quality notes

For 2026-09-27, 367 charts and 13,500 rows were collected. The collection scope was 396 charts (excluding 234 sources not yet published from the configured schedule), with 29 charts uncollected. Only 335 of 367 charts could be compared with the previous day, 2026-09-26; the remaining 32 had no previous values, so neither “new entries” nor movement versus the previous day was calculated there (lack of comparison must not be interpreted as a new entry). Of recent runs, 6 were partially completed and 33 fetches failed. Degraded sources are concentrated in TOP_GROSSING and TOP_PAID: nearly every TOP_GROSSING category in DE is affected, along with many in the US, GB, KR, JP, and HR, so monetization and paid-chart interpretation should be deferred today. Missing fields include 80,242 developer values, 80,242 ratingCount values, and 1,524 rating values. Because developer data is missing, “developers occupying many top slots” cannot be calculated for any tier (shown as — in tables), and developer names next to app titles are blank. The monthly baseline date, 2026-08-28, is the oldest archived collection date; although it is 30 days earlier, a complete month of history does not exist.